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Project Proposal

This proposal outlines a complete, phased engagement tailored to your objectives. From strategy through execution and beyond, every detail has been mapped out to ensure alignment, accountability, and results you can measure.



STRATEGY . DESIGN . COPYWRITING . LAUNCH . SUPPORT .
STRATEGY . DESIGN . COPYWRITING . LAUNCH . SUPPORT .
STRATEGY . DESIGN . COPYWRITING . LAUNCH . SUPPORT .
STRATEGY . DESIGN . COPYWRITING . LAUNCH . SUPPORT .
STRATEGY . DESIGN . COPYWRITING . LAUNCH . SUPPORT .

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OVERVIEW



A partnership built

around your goals

Context



Your organisation is at a pivotal moment. Growth has been strong, but the tools, systems, and brand presence that got you here aren't built to carry you to the next level. Key processes rely on disconnected workflows that limit your team's capacity to keep up with demand.

The challenge



The current setup doesn't support the volume, speed, or flexibility you need going forward. Gaps in user experience, outdated infrastructure, and fragmented communication are slowing momentum. Without a structured intervention, these issues will compound over the next 6 to 12 months.

Expected outcomes



By the end of this engagement, you will have a fully operational solution ready for launch, a streamlined workflow that cuts turnaround time significantly, and a scalable foundation built for future growth. We will measure success against the KPIs agreed upon in the discovery phase.

DELIVERABLES



Scope of work



This project is divided into distinct workstreams, each with its own deliverables and milestones. Here is the full scope of what is included.



Phase 1

Strategy



Stakeholder interviews, competitive audit, technical assessment, and a strategic roadmap document. This phase ensures alignment on direction before any design or development begins.



Deliverables: Strategy document,sitemap/architecture, requirements specification

Phase 2

Design



Wireframes, visual concepts, a complete design system, and interactive prototypes for review. We present options, gather feedback, and iterate until the design feels right.



Deliverables: Wireframes, UI design files, clickable prototype, design system documentation

Phase 3

Development



Front-end and back-end build, integrations with third-party systems, content migration, and performance optimisation. Development follows an agile sprint structure with bi-weekly demos.



Deliverables: Fully functional build, API integrations, CMS setup, staging enviro

Phase 4

Testing & QA



Cross-browser testing, accessibility audit, load testing, and structured user acceptance testing. Nothing goes live without thorough validation and your explicit approval.



Deliverables: QA report, accessibility compliance report, performance benchmark

Phase 5

Launch



Deployment to production, DNS cutover, monitoring setup, and a structured launch plan. We coordinate closely with your team to ensure a smooth go-live with zero downtime.



Deliverables:Live deployment, launch checklist, go-live coordination

Phase 6

Ongoing support



A dedicated support window for post-launch bug fixes, performance monitoring, and minor adjustments. We stay hands-on to ensure everything runs smoothly once it is live.



Deliverables: 30-day support period, issue tracking, erformance report

OUR WORK



Sneak peek of what we do

This is a selection of recent projects that reflect the quality, attention to detail, and range of work we deliver. Each one built from the same structured, collaborative process outlined above.

THE TEAM

WITH

The people behind the project



You will have a dedicated team throughout the engagement. Here are the key people who will drive this project from kickoff to launch.



Sarah Laurent

Project Lead



Your main point of contact. Oversees strategy, timelines, and ensures everything runs smoothly.

James Delgado

Lead Designer



Responsible for the visual direction, UX strategy, and design system.

Maya Reeves

Lead Developer



Oversees the technical architecture, development sprints, and integrations.

Alex Kim

QA & Support



Handles testing, quality assurance, and post-launch monitoring.

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Sarah Laurent
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James Delgado
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Maya Reeves
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Alex Kim
Great results come from great partnerships. We bring the expertise, the process, and the dedication. You bring the vision. Together, we build something that lasts.
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PROVEN TRACK RECORD



Our past projects



We have delivered complex, multi-phase engagements for organisations across industries. Here are some of our previous work that closely mirror the scope of this proposal.



Project 1



This description area is designed to give your visual content more meaning. Use it to add a short explanation or a detailed breakdown, providing your client with the necessary background information they need to understand the 'why' and 'how' of what they are seeing. Feel free to customize the length and detail based on what you're showcasing. You might include technical specifications, a brief summary of the work, or a direct explanation of the project you are referring to. This flexible space ensures your visuals are always supported by clear, informative context.

Project 2



This description area is designed to give your visual content more meaning. Use it to add a short explanation or a detailed breakdown, providing your client with the necessary background information they need to understand the 'why' and 'how' of what they are seeing. Feel free to customize the length and detail based on what you're showcasing. You might include technical specifications, a brief summary of the work, or a direct explanation of the project you are referring to. This flexible space ensures your visuals are always supported by clear, informative context.

Project 3



This description area is designed to give your visual content more meaning. Use it to add a short explanation or a detailed breakdown, providing your client with the necessary background information they need to understand the 'why' and 'how' of what they are seeing. Feel free to customize the length and detail based on what you're showcasing. You might include technical specifications, a brief summary of the work, or a direct explanation of the project you are referring to. This flexible space ensures your visuals are always supported by clear, informative context.

Project 4



This description area is designed to give your visual content more meaning. Use it to add a short explanation or a detailed breakdown, providing your client with the necessary background information they need to understand the 'why' and 'how' of what they are seeing. Feel free to customize the length and detail based on what you're showcasing. You might include technical specifications, a brief summary of the work, or a direct explanation of the project you are referring to. This flexible space ensures your visuals are always supported by clear, informative context.

Project 5



This description area is designed to give your visual content more meaning. Use it to add a short explanation or a detailed breakdown, providing your client with the necessary background information they need to understand the 'why' and 'how' of what they are seeing. Feel free to customize the length and detail based on what you're showcasing. You might include technical specifications, a brief summary of the work, or a direct explanation of the project you are referring to. This flexible space ensures your visuals are always supported by clear, informative context.

Project 6



This description area is designed to give your visual content more meaning. Use it to add a short explanation or a detailed breakdown, providing your client with the necessary background information they need to understand the 'why' and 'how' of what they are seeing. Feel free to customize the length and detail based on what you're showcasing. You might include technical specifications, a brief summary of the work, or a direct explanation of the project you are referring to. This flexible space ensures your visuals are always supported by clear, informative context.

Project 7



This description area is designed to give your visual content more meaning. Use it to add a short explanation or a detailed breakdown, providing your client with the necessary background information they need to understand the 'why' and 'how' of what they are seeing. Feel free to customize the length and detail based on what you're showcasing. You might include technical specifications, a brief summary of the work, or a direct explanation of the project you are referring to. This flexible space ensures your visuals are always supported by clear, informative context.

Project 8



This description area is designed to give your visual content more meaning. Use it to add a short explanation or a detailed breakdown, providing your client with the necessary background information they need to understand the 'why' and 'how' of what they are seeing. Feel free to customize the length and detail based on what you're showcasing. You might include technical specifications, a brief summary of the work, or a direct explanation of the project you are referring to. This flexible space ensures your visuals are always supported by clear, informative context.

Project 9



This description area is designed to give your visual content more meaning. Use it to add a short explanation or a detailed breakdown, providing your client with the necessary background information they need to understand the 'why' and 'how' of what they are seeing. Feel free to customize the length and detail based on what you're showcasing. You might include technical specifications, a brief summary of the work, or a direct explanation of the project you are referring to. This flexible space ensures your visuals are always supported by clear, informative context.

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Project 1
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Project 4
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Project 7
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Project 2
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Project 5
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Project 8
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Project 3
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Project 6
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Project 9

WHY US



Numbers that back up our work



We have been delivering results for over eight years. Here is a snapshot of the studio and the kind of impact our work delivers.




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Years in business


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Brand projects delivered


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Industry awards


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Client retention rate

DELIVERY SCHEDULE



7-week roadmap



A phased engagement with clear milestones and review points at the end of each stage. Dates adjust from project start.



DayWeekMonthQuarterSemesterYear
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Discovery & Strategy
Design
Development
Testing & QA
Launch & Support
Phase 15 - Apr 13

Discovery & Strategy

Stakeholder interviews, competitive audit, technical assessment, and a strategic roadmap document. This phase ensures alignment on direction before any design or development begins. Deliverables: Strategy document, sitemap/architecture, requirements specification

Phase 213 - Apr 26

Design

WeWireframes, visual concepts, a complete design system, and interactive prototypes for review. We present options, gather feedback, and iterate until the design feels right. Deliverables: Wireframes, UI design files, clickable prototype, design system documentation

Phase 3Apr 26 - May 6

Development

Front-end and back-end build, integrations with third-party systems, content migration, and performance optimisation. Development follows an agile sprint structure with bi-weekly demos. Deliverables: Fully functional build, API integrations, CMS setup, staging environment

Phase 46 - May 10

Testing & QA

Cross-browser testing, accessibility audit, load testing, and user acceptance testing. Nothing goes live without thorough validation. Deliverables: QA report, accessibility compliance report, performance benchmarks

Phase 510 - May 17

Launch & Support

Deployment to production, monitoring setup, and a dedicated support period for bug fixes and adjustments post-launch. Deliverables: Live deployment, launch checklist, 30-day post-launch support

INVESTMENT



Pricing breakdown



Every cost accounted for. No hidden fees, no surprises. The itemised breakdown below maps directly to the scope and timeline above.









Core deliverables

Development of a comprehensive visual system, including primary and secondary logo marks, custom color palettes, and typography. Includes the creation of high-resolution source files for digital and print use.

Total
$35500.00

Core deliverables

Full project execution from strategic planning through final delivery. Includes research, creative direction, design, development, quality assurance, deployment, and 30 days of post-launch support. All working files, source code, and documentation included in the handoff.

Item
Price
Quantity
Total

Discovery & Strategy

Stakeholder interviews, competitive audit, and strategic roadmap with sitemap and requirements.



$4500.00

Design

Wireframes, high-fidelity visuals, interactive prototype, and design system documentation.



$8000.00

Development

Front-end and back-end build, CMS setup, and third-party integrations.



$14500.00

Testing & QA

Cross-browser, accessibility, and load testing plus guided user acceptance sessions.



$3000.00

Launch

Production deployment, DNS configuration, SSL, monitoring, and go-live coordination.



$2500.00

Ongoing Support

30-day dedicated support period for bug fixes, performance monitoring, and final report.



$3000.00
Total
$35500.00

Additional services (add-ons)

Allow clients to select value-added services and see the price update in real-time. This removes the friction of manual upselling and increases deal size transparency and easily maximize your revenue.

Total
$10500.00

Optional services

Add any of the following to enhance the project scope. Select what fits your budget and priorities. These can also be added later.

Item
Price
Quantity
Total

Extended support (60 days)

Upgrade from 30 to 60 days of post-launch dedicated support and bug fixes.



$2800.00

SEO & performance audit

Technical SEO setup, page speed optimisation, and a detailed audit report.



$3500.00

Content creation

Professional copywriting for up to 15 pages including SEO-optimised headlines and CTAs.



$4200.00
Total
$10500.00

Investment summary

This total section calculates the sum of all pricing sections and groups within this pricing block. You can add a tax rate and a discount to the total.

Subtotal
$46000.00
Total (before tax)
$46000.00
Tax (20%)
$9200.00
Total
$55200.00

APPROVAL



Let's make it official



By approving, you confirm the scope of work, itemised pricing, selected optional services, and the 7-week timeline outlined in this proposal. A detailed statement of work and payment schedule will follow within 48 hours.



Sign here

Proposal Approved!

Thank you for placing your trust in us.



Here is what happens next:

1. You will receive a statement of work and payment schedule within 48 hours.

2. We will schedule the kickoff call with your dedicated team.

3).You will get access to our shared project workspace where you can track progress in real time. We are looking forward to building something exceptional together.